CBS has been in the news ALOT lately about their approval of a Pro-Life ad featuring college football star Tim Tebow. The ad is supposed to tell the story of his mother, Pam Tebow, who was advised by doctors to abort her child because of possible complications due to an illness she contracted during a mission in the Philipines. She ignored the doctors and gave birth to Tebow in 1987. The message is to “Choose Life” when those circumstances. The ad is funded by the Pro-Life group Focus on The Family, all 3.2 million of it. Pro-Choice groups have been up-in-arms over the ad, sight unseen. CBS’ response to the outcry:

“We have for some time moderated our approach to advocacy submissions after it became apparent that our stance did not reflect public sentiment or industry norms,” said spokesman Dana McClintock. “In fact, most media outlets have accepted advocacy ads for some time.”

He said CBS “will continue to consider responsibly produced ads from all groups for the few remaining spots in Super Bowl XLIV.”

This week was the true test of CBS because two ads from ManCrunch and GoDaddy.com were submitted, both with LGBT content (you can see them below.) ManCrunch is a gay dating site and after the game ends, wto guys start making out. The GoDaddy.com ad features an effeminate man, realizing his dream of designing lingerie.

Well, CBS failed the test saying that the ManCrunch ad “is not within the Network’s Broadcast Standards for Super Bowl Sunday,” and stating the GoDaddy.com ad “has the potential to offend viewers.” Watch the ads and tell us what you think…should we boycott CBS?

Posted by admin on Friday, January 29th, 2010 at 7:18 pm.